Earthborn Paints: Room Interior Colour & New Earth Collection on Instagram
August 20, 2025
Earthborn Paints has carved out a niche in interior design by offering eco-conscious, breathable paints with an ultra-matte finish and minimal emissions. Their New Earth Collection reflects the timeless tones of nature—earth, land, sand, sea, and sky—while Instagram delivers endless inspiration for calming, sophisticated interiors.
Earthborn – Eco-Conscious Paint with a Stylish Soul
Earthborn Paints is recognized for its environmentally friendly formulations: clay-based, virtually VOC-free, and crafted without acrylics or oils. Their signature Claypaint delivers a breathable, ultra-matte finish, making it ideal for design-conscious decorators who value style, health, and sustainability.
Paint Trends Reimagined with Eco‑Chic Sensibility
Eco-living has influenced the rise of eco-chic interiors, where materials, finishes, and colour palettes are chosen with sustainability and well-being in mind. Earthborn Paints embodies this design philosophy—offering breathable, safe, and beautiful paint that turns walls into artful expressions of natural serenity.
Colour of the Year – Calm, Earthy, Elegant
Earthborn’s Colour of the Year is a warm, heritage beige with soft green and yellow undertones—a hue designed to evoke serenity, subtle elegance, and lasting style. Its neutral tone complements diverse décors, from rustic to modern, and makes any room feel balanced and grounded.
The New Earth Collection – Nature’s Palette for Stylish Interiors
Earthborn’s New Earth Collection introduces five harmonious, earthy shades, each inspired by natural landscapes and elements:
Grassy: A misty grey-green that pairs beautifully with indoor plants and wooden accents.
Up Up Away: A cool off-white with grey undertones, ideal for creating a soft, light-enhancing atmosphere.
Skipper: A rich denim blue perfect for making a bold yet calming statement in social spaces.
Sandy Castle: A sun-washed cream with warmth and character, perfect for walls and woodwork.
Crocky Road: A classic beige with depth, acting as a versatile backdrop across interiors.
These colours are available in Earthborn’s full range—Claypaint, Lifestyle Emulsion, Eco Chic, and Eggshell No.17—offering options for walls, trims, furniture, and more.
Instagram as Your Interior Moodboard
Designers, influencers, and homeowners regularly share Earthborn transformations using hashtags like #EarthbornPaints and #TheEarthCollection. Instagram offers a living gallery of how these shades are applied to real rooms—from cosy corners to full-scale makeovers—showcasing the calm, organic aesthetic Earthborn Paints is known for.
Stylish & Simple DIY with Earthborn
Earthborn makes it easy to refresh your interiors with minimal fuss. Their eco-friendly formulations are ideal for DIYers seeking high-quality results without harmful emissions.
Test First
Use sample pots to trial shades in different lighting throughout the day. This step helps you choose the right tone for your space.
Prep with Purpose
Start with Earthborn’s Multi-Purpose Primer to ensure excellent adhesion and a smooth surface for painting.
Apply in Layers
Use two coats of Claypaint or Lifestyle Emulsion to build colour depth and coverage while maintaining the breathable quality Earthborn is known for.
Lifestyle & Design: Crafting Calm Interiors
With its muted, earthy palette, the New Earth Collection allows you to create a sanctuary of calm and sophistication in any room.
- Use neutrals like Crocky Road and Sandy Castle for soft, inviting walls.
- Add interest with richer tones like Skipper on furniture or feature walls.
- Enhance natural light using Up Up Away to brighten shadowed corners.
- Incorporate textures such as woven textiles or clay accessories to amplify warmth and character.
Pairing Tips for Earthborn Colours
- Grassy + Sandy Castle: A grounded, nature-inspired pairing with warmth and balance.
- Crocky Road + Bold Accents: Use vibrant artwork or cushions to complement this neutral base.
- Skipper + Up Up Away: Cool yet bold contrast that works in modern or eclectic interiors.
Earthborn Paints proves that sustainable choices don't mean sacrificing style.
Conclusion – Eco Meets Elegance in Every Coat
With the New Earth Collection and their signature Colour of the Year, you can create spaces that are visually stunning, naturally calming, and Instagram-ready—all while supporting healthier living environments.
Whether you’re planning a DIY refresh or a full interior transformation, Earthborn offers the inspiration and performance to help you paint with purpose, sophistication, and care.
What makes Earthborn Paints eco-friendly?
Earthborn Paints are made with clay-based, virtually VOC-free formulations. Free from harmful emissions, acrylics, and oils, they support better indoor air quality and are certified with the EU Ecolabel—making them safe for homes, families, and the environment.
Can Earthborn Paints be used on all interior surfaces?
Yes, Earthborn offers a versatile range suitable for walls, ceilings, woodwork, furniture, and masonry. Their Claypaint is ideal for breathability on older walls, while Eggshell No.17 and Lifestyle Emulsion work well on trim and high-traffic areas.
How can I choose the right Earthborn colour for my room?
Start by using sample pots to test how each shade appears in your room’s natural and artificial lighting. Consider the room’s mood, size, existing decor, and the emotional tone you want to create—calm, cosy, bold, or airy.
What is Earthborn’s New Earth Collection?
The New Earth Collection includes five nature-inspired paint colours—Grassy, Skipper, Up Up Away, Sandy Castle, and Crocky Road. These timeless shades offer a soft, earthy aesthetic perfect for modern eco-conscious interiors.
Where can I find inspiration for using Earthborn Paints?
Explore Instagram using hashtags like #EarthbornPaints and #TheEarthCollection to see real-life interiors painted with Earthborn colours. The brand’s own Instagram account also features curated posts, influencer tips, and styling ideas.